Discover
.svg){kind=icon}
Blog
Join us as we explore the intersection of clinical research, marketing innovation, and patient engagement. Subscribe to stay updated on our latest insights, and don't hesitate to reach out with questions or topics you'd like us to cover.
Featured Articles
.svg){kind=icon}
Article
The Most Expensive Mistake in Clinical Trial Marketing? Optimizing for the Wrong Media Metrics.
In an era of tightening budgets and mounting pressure, clinical trial sponsors can't afford to waste media dollars celebrating meaningless metrics. Learn why it's time to stop counting clicks and start counting patients.
News
Stark Raving Health Named to the 2025 Inc. 5000 List of America’s Fastest-Growing Private Companies
The prestigious Inc. 5000 list honors America's fastest-growing private companies, ranking Stark Raving Health at #3,613 nationwide, #313 among advertising and marketing firms, and #89 in the Boston metro area.
Article
From Search to Artificial Intelligence: The Seismic Shift in Clinical Trial Discovery
As AI assistants become the primary gateway to health information, Sponsors face a stark reality: adapt or watch patient enrollment rates plummet. Discover why Answer Engine Optimization (AEO) is no longer optional.
Article
Media Accountability: Tracking Every Dollar from Ad Spend to Patient Enrollment
With recruitment consuming 40% of trial budgets, sponsors can't afford guesswork. Learn how attribution tracking slashes costs by 30% and accelerates enrollment – because knowing where every dollar goes isn't optional.