Matthew Stumm June 25, 2024 Articles Clinical Trial Care is Communication and Engagement According to a report by the Center for Information and Study on Clinical Research Participation (CISCRP), over 70% of cli... Read more
Matthew Stumm June 20, 2024 Articles Mitigating Risks: Essential Strategies for a Successful Global Patient Recruitment Campaign Launching a global patient recruitment campaign for clinical trials is a complex and multifaceted endeavor. The goal is to... Read more
Matthew Stumm May 7, 2024 Articles Video Strategies that Can Help Skyrocket Clinical Trial Engagement and Enrollment In recent years, the healthcare industry has witnessed a remarkable surge in the use of video as a means of engaging patie... Read more
Matthew Stumm April 23, 2024 Articles Clinical Trial Participant Engagement: The Role of Thoughtful Retention Items Clinical trials rely heavily on the willingness of study participants to remain engaged throughout the entire study period... Read more
Matthew Stumm April 18, 2024 Articles Understanding Through Empathy: The Impact of Patient Perspectives in Clinical Trial Messaging The patient's voice often runs the risk of being drowned out by scientific data and regulatory guidelines. However, incorp... Read more
Matthew Stumm April 15, 2024 Articles Navigating Accessibility: Building an ADA Compliant Website for Clinical Trials In clinical trial marketing, where accessibility, inclusivity, and ethical considerations are paramount, ensuring that you... Read more
Matthew Stumm April 11, 2024 Articles The Strategic Significance of Clinical Study Branding: Empowering the Entire Research Community In the dynamic world of healthcare and research, clinical studies serve as the backbone of innovation, driving the develop... Read more
Matthew Stumm April 2, 2024 Articles Effective Strategies for Optimizing Digital Clinical Trial Marketing Campaigns Digital media campaigns are one of the most powerful tools for connecting with potential participants and driving successf... Read more
Ariana Colozzo-Wells March 18, 2024 Articles The Role of Health Literacy in DEI and Patient Recruitment for Clinical Trials It’s time we reexamined how improving health literacy using effective communication methods can serve as extensions of patient ... Read more
Matthew Stumm February 21, 2024 Articles The Power of Patient-Centric Messaging in Clinical Trial Marketing At the heart of every clinical trial are the patients who selflessly contribute to advancing scientific breakthroughs and futur... Read more